Case examples
- A company facing market competition or technology disrupting marketplace
- A retail company in a highly competitive market struggling to stand out. They have a solid product, but customers seem to be choosing competitors based on the overall shopping experience
- A mature tech industry player struggling from market saturation and stagnation, wanting to explore new growth areas but unsure where to find them
- A healthcare provider concerned about emerging telehealth startups disrupting their traditional healthcare model
- An e-commerce platform witnessing a shift in customer preferences towards sustainable products and wants to adapt quickly
packages
Service design for strategic direction

SET YOUR STRATEGIC DIRECTION
We help you define your market position and proposition for you to differentiate from your competitors.
How?
A resilient plan for the future that you can execute on easily reassured through our embedded insights, ensuring you are purposefully different to rivals.
Benefits
- Transform your business strategy/business models
- Unlock your unique selling proposition through an experience-focused strategy. Revamp your customer experience to outshine competitors and gain customer loyalty
- Discover uncharted territories in your industry. Identify hidden market opportunities, allowing for expansion and evolution in crowded markets
- Stay ahead of the curve by anticipating competitive threats. Gain insights to proactively address emerging competitors and secure your market position
- Stay in sync with evolving customer demands. Gain insights into changing preferences, enabling you to pivot your strategy and meet your customers where they are.
Service Audit
1 Week
Reviewing your current systems and information.
Discovery Interviews
1 Week
Understand competitors and unmet market needs.
Collaborative Ideation
2 Weeks
Incorporating insights to design distinct futures.
Concept Proof Testing
1 Week
Ensure customer buy-in and solid proposition.
Roadmap
1 Week
Guiding practical steps for successful launch.
Need a more tailored package?
Get in touch

Got a project in mind?
Ben is on hand to answer your questions.