Spotless Podcast – Episode 6: Ethnographic Research in Service Design

27 March 2017
Billy Kennedy

Billy Kennedy

Head of UX

Using real world needs of users to influence effective and simple designs.

Billy interviews Richie in the Podcast Studio

This week we are joined by Richie Kennedy to chat about Ethnographic Research. Richie and I have both conducted our fair share of Ethno Research so we chat through our previous experiences, pros and cons, and tips on how and why to conduct it. We also chat through some interesting news stories of the week.

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Topics covered:

  • What is Ethnographic Research
  • Why conduct Ethnographic Research
  • Types of Ethnographic Research
  • Tools and Equipment
  • Home and Workplace Research
  • Tips and Tricks for conducting ethnographic research.


Ben Logan - Director

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Ben is on hand to answer your questions.