Technological and cultural changes are revolutionising the automotive sector, emphasising driverless and connected cars, and elevating the importance of passenger experience.

We collaboratively shape the future of automotive industry by examining passenger experiences, future showrooms, and the car's role as a living space extension.

In our services that span initial design research to overall service design and organisational transformation, we integrate behavioural science to understand users better and employ speculative design to prepare for what's to come.

How can we help?

Our expertise helps CX leaders and teams in:

  • Gaining a deeper level of understanding regarding the users of their digital platforms
  • Gathering insights into innovation adoption perceptions from different users
  • Tackling competitive disruption from emerging automotive services or cutting-edge digital technologies
  • Planning a new  launch or expansion, minimising the risk of failure (e.g., electric vehicle adoption)
  • Aspiring to adopt sustainable practices across their digital services
  • Testing new features or policies measuring their impact on user behaviour
  • Aiming to implement effective behaviour change programs such as promoting eco-friendly driving habits
  • Streamlining and improving the customer onboarding experience

If you have a specific project in mind or another innovative idea, don't hesitate to contact us. We're here to bring your unique concepts to life!

Are there any predefined packages, and how do they work?

Our packages are centred around our signature services, but they are only designed to inspire your next project. We are always open to customising and tailoring solutions to meet your needs.



Getting to know your customers and their behaviours, uncovering their interactions with your services, and identifying opportunities for innovative products and services.


Creating a plan for experiences that stand out. Outlining a clear direction for all research and design activities, prioritising tasks based on business goals, and ensuring everyone’s on the same page.


Designing solutions that surpass expectations by testing hypotheses early and often, gathering feedback on multiple designs from representative users.


We're with you every step, not only turning ideas into reality but also preparing you for what lies ahead. Documenting the progression for wider business from where you've come to where you're headed.

Distinguished narratives of our collaboration with esteemed brands, shedding light on our unwavering commitment to design brilliance and transformative results.
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Direct insights from our valued partners, capturing the essence of Spotless collaborations.

"Fleetmatics are very happy with the user testing carried out by Spotless. The insights gained from this testing has helped us redesign a key part of our Reveal software for an optimal experience for our users."

Robert Whelan, User Experience Manager
headshot of Ben, Director of Spotless
Got a project in mind?

Ben is on hand to answer your questions.