This week we are joined by one of our Senior Consultants, Tom Knoll to talk about conducting user research in international markets, and in particular some of the lessons we have learned in the past from doing this. We chat through some of the main techniques involved, as well as some of the useful tips and tricks we’ve picked up.
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- Why conduct International User Research
- Main Challenges involved in conducting research internationally
- Liaising with Partner agencies
- Travel tips and tricks