Many industry experts and users feel that if Google was as careful about the apps it sells as Amazon, the tremendous surge of Android targeted malware would be taken in hand.
Google has come under increasing fire for not vetting their apps aggressively. While the giant has been seen to pull apps from the Market when they are reported to contain malware; the problem is that by the time this happens, thousands of user’s mobiles might already have been infected.
This is in stark contrast to Amazon – their Kindle Fire tablet uses a heavily modified version of Google’s Android operating system and they run their own app store which is heavily vetted.
Their Android apps undergo stringent security and usability testing. Stability and functionality tests measure whether an app opens within 15 seconds; whether it is compliant with major networks and whether it freezes or has forced closings. It is also vetted for how it reacts to phone calls, text messages and alarms.
In addition, content issue tests scrutinise for missing or unreadable text and incorrect graphics. They also ensure the app complies with Amazon’s content guidelines on offensive content, copyright infringement, illegal activities and other such issues.
Security testing includes making sure the app doesn’t store passwords without a user’s permission, doesn’t collect data which is then send to unknown servers and doesn’t harm any existing content on the Kindle Fire.
Amazon even provides developers with a checklist of the six most common reasons for which it rejects apps, together with tips on how to create and submit apps which will pass the first time round.