Max Taylor

Max Taylor
2 January 2019

The original promise of UX — How UX subdisciplines cause oversight — Reductionism vs. Holism — The case for a multi-disciplined approach Etymologists have long been aware of the effect known as semantic drift – how the meanings of phrases can change over time. For example, mouse and bookmark now make sense as concepts in computers as well as their root meaning. Semantic drift has happened to the term and profession ‘UX’ (user experience). ‘UX’ in its original textbook definition [1] no longer mirrors what is being blogged about today. Judging from job descriptions, UX practitioners are tasked with increasingly narrow scopes and are asked to…

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Max Taylor
16 January 2018

Good service design is user-centred, and calling games that encourage gambling behaviours “services” is ridiculously presumptuous, if not outright corrupt.

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